7 April 2026

Why the Free tier is genuinely useful

Most SaaS products offer a free tier that's deliberately crippled. Just enough to see what you're missing. We took a different approach.

On Brimley's Free tier you get: a professional profile page, AI-assisted case studies from your project notes, quotes and invoices by email, PDF exports, client management, trust badges, and Google-optimised SEO markup.

Photos are unlimited. Case studies are indexed by Google. Quotes are fully functional. There's no 14-day countdown.

Why give so much away? Because every Free user creates real content on brimley.uk. Every case study strengthens the domain. Every profile adds depth. That's a compound asset — the more tradesmen use the platform, the stronger everyone's Google presence becomes.

Free limitations are about branding, not functionality. Your quotes say "via Brimley" in the sender name. Your profile shows "Powered by Brimley" at the bottom. Your PDFs have a small footer.

Pro removes those markers, adds faster publishing, branded emails, and SMS features. But Free is a real product for real tradesmen. We don't cripple content to upsell.