Brimley
For tradespeople

Decisions

Why we build Brimley the way we do. No spin — just the reasoning behind each choice.

Some posts are drafted with AI writing assistance and edited by the founder.

14 April 2026

Why some channels auto-sync and others need your approval

We automate directories and maps. We never post to your social media without asking.

7 April 2026

Why the Free tier is genuinely useful

Free is not a demo. It's not a 14-day trial. It's a real product.

31 March 2026

Why we quality-gate case studies

Not every project becomes a case study. That's by design.

24 March 2026

Why we changed our positioning

We started as "free website for tradesmen". That covered a third of what we actually do.

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